
Design Consultant
e-oscar 4.0 is a browser-based, Metro 2 compliant system that has been developed by Equifax, Experian, Innovis and TransUnion.
As their Design Consultant, I was able to possess the expertise to breathe new life into their brand by leveraging the power of visual communication. With my innovative thinking and artistic flair, I was able to create impactful designs that resonate with audiences and drove business success.
Responsibilities:
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As the UI software underwent a transformative redesign, I spearheaded the creation of training videos, infographics, newsletters, and engaging social media content, ensuring a seamless integration of the new UI's look and feel across various platforms.
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I implemented strategic guidance and recommendations on brand positioning, visual identity, and design elements to create a cohesive and memorable brand experience.
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Through my strategic efforts, I successfully achieved a noteworthy 10% increase in the newsletter's open rate.
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We are currently in the process of revamping their website, implementing a comprehensive redesign that will elevate their online presence and user experience.
